I worked on a complete re-brand of the Direct Media USA media kits. Media kits were used as a selling device to new clients and even when bidding for contracts for new transit companies. It is the viewer’s first impression of the company. I created a color scheme that was not only modern but complimentary of the preexisting logo. It was designed to work interchangeably for viewing on a screen and printing out a physical copy. Direct Media was sold to a new company called Vector Media before the media kits could be completely finalized so lorem ipsum is used in some places.

Here are a sample of the pages I created.